What’s blocking sponsorship performance?
Exposure isn’t evidence
Sponsors see logos and impressions everywhere — but exposure doesn’t show how audiences actually engage or what influence that content has.
Engagement lacks depth
Likes and views don’t reveal intent. They don’t show participation, attention or meaningful interaction with partner content.
Proving value is still hard
Without behavioural clarity, reporting relies on screenshots and assumptions instead of credible performance evidence.
Activate sponsorship through consistent branded formats that work across owned, partner, live and OOH environments
Capture first-party interaction data that shows how audiences engage with partners, not just where logos appear
Connect behavioural interaction directly to outcomes like traffic, leads, conversions and partner value
Trusted by leading global brands
Activate partners with portable branded content formats
Capture real audience behaviour with first-party interaction data
Prove and grow partner value
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